Is Globalization A New Phenomenon?

Is Globalization A New Phenomenon? Globalization is a very complex subject matter that ignites many heated debates among geographers, researchers and the general public alike. Although it may be interlinked with many phrases such as global interconnectedness an attempt to define this in one sentence would be futile, as even with much discussion; the diversity of aspects that this term encompasses is too wide of a spectrum for anyone to come to a single conclusion. There are many concepts of globalization and as Aart-Scholte (2005) has clearly attested most existing analysis of globalization is flawed due to redundant concepts interlinked to the idea. Universalization represents the most general outlook of globalization, where the exposure of foreign ideals and cultures worldwide blur the boundaries separating nations and diminishes a nations very uniqueness. Internationalization, liberalization and westernization are also concepts commonly linked to globalization, which deal with the more social, economical and polit ical impacts of this process. As the subject matter in question revolves more around the economic and political power of globalization much more emphasis will be nucleated within these boundaries. The age-old question many authors seem to dispute about is the history of globalization. Is globalization a new phenomenon? Authors who affiliate globalization to internationalization and liberalization find this process to be one that had lingered since the early colonialist eras. Zevin (1992), Wade (1996), Hirst Thompson (1999), ORourke Williamson (1999) through research have obtained circumstantial evidence that levels of trade, migration and investment between countries were already prominent in the late 19th century. Hence making their point that there is nothing new in contemporary globalism much more convincing. On the contrary other authors find that global relations only bloomed after advances in technology that simplifies the accessibility of people and the media across great distances with technological innovations such as the invention of the jet aeroplane and computer network, with what has been deemed the first global revolution and new realities by authors such as Dr ucker (1989) and King Schneider (1991). More realistically, I find the points brought up by authors like Roland Roberts (1994) to be much more compelling as the idea that globalization begun with what has been said to be a germination phase in the 15th to the mid 18th century and inevitably take off within the period of the mid 19th century makes perfect sense. At this point in time the globalization rate is astounding, where branches such as Walmart, Sony and even Tesco are branching out from their mother countries to nation states. As these massive corporations are starting to dominate the more politically and socially submissive smaller areas the economic control lays in the hand of these multi national corporations. Further debate can bring the conclusion either way, whether it may benefit the nation states with job opportunities and exposure to modern technology, yet the idea of exploitation must always weigh heavily in the back of ones mind. As economic benefit will undoubted ly seep from the nation states to where the main branch may be located. The statist mode of governance was greatly practiced before the boom of globalization. When globalization began to broaden its scale this diminished what used to be a more independent form of governance. As not only were most nation states dominated by polycentric regulations they were also given the opportunity to engage overseas, countries they may not have been able to connect with before. The suprastates and global law may have a certain amount of control over the smaller areas however with the development of global currencies, even the most powerful state has no authority over money supplies and exchange rates. International relations theorists discuss what was called the Westphalian mould, brought about in the 1600s. The peace of Westphalia formalized the modern concept of a system of sovereign states. With this sovereignty, much like colonialism, each state would exercise and dominate their territorial jurisdiction. Due to accelerated globalization the Westphalian practices had fallen into disuse. Large-scale globality made it impossible for statist constructions of sovereignity to keep its governance over the designated territorial space. Again as mentioned before, the government is unable to keep track with the electronic money transfers and documented workers in a world of rapidly developing technology. One of many problems afflicting the world today is poverty. World Bank figures (2001) regarding the population that live on less than the equivalent of $1 per day dropped from 1.4 billion persons in 1980 to 1.2 billion in 2001. Critics though have argued that the methodologies used in these calculations have changed over this period, so the figures cannot be safely compared (Wade, 2002). Global trade better the situation of poverty as NICs increase exports of global goods and services. For instance China tripled between the years of 1978 and 1993 with the opening up of global commerce. This is not always the case as very few countries reach NIC status and global trade rules as well as global financial crises bring dreadful impacts to the poor people. According to Coote (1996) primary commodities have poorer countries relying on exports yet even with an increase in globalization there was a steady decrease in profit from trade in the 1970s. World prices of primary commodities in mid 1 990s stood at its lowest level since 1930s (ul Haq et al. 1995:29). It is clear that the problem of poverty even with the promises that come with globalization, for instance job employment and the growth of industry, has not been completely been eradicated. There are many concerns that globalization has made its impact upon. One of which being crime. Globalization creates more opportunities to combat crime. Advanced technology increases the efficiency of surveillance and counter terror units hence theoretically making the crime rate decrease. However, looking at it in a different perspective globalization provide criminals with important tools to commit unlawful acts as does networking, introduced with globalization, strengthen the bond of powerful criminal organizations. Money laundering now stands at levels equivalent to 2-5 per cent of the world GDP per annum (FATF, 2004) Peace on the opposite end of the spectrum is also heavily affected by globalization. Global connectivity introduces disincentives for war among OEDC states. The signing of the nuclear non-proliferation treaty regime, established in 1968 through the IAEA, discouraged the spread of nuclear weapons to more state arsenals. This treaty, however unsuccessful, was an attempt to control the arms rate of which global governance makes more manageable. Global reach, however, can send military interventions from north to south with ease. The advances in technology also help raise the destructive capacities of war. As mentioned before having media so easily accessible the profile of terrorist politics will be greatly highlighted hence leading to feelings of uncertainty and insecurity amongst the general public. Social cohesion is an important point of interest within the field of globalization. Neoliberalism exploits the social relation and looks at it as a competition for a place in the global marketplace. Which leads to a lack of cooperation and no collective interest. However a guaranteed state-nation-country-society-unit built up with large-scale growth of global spaces makes this very cohesion unfeasible. Globalization though maybe advantageous to the uprising of social cohesion may cause the complete opposite. As brought up by Scholte (2004) of how the global civil society has often undermined rather than forward social integration. Global relations may lead to a lack of intimacy as technological advances would promote web conferences and personal meetings would but be a thing of the past. Companies hold on to limited long-term commitments and workers have restricted opportunities locally before the labor market calls them. Ecology plays a major role in the topic of globalization as the relationship between humans and the environment is just as important as the relationship between nations. Nature is highly unpredictable and with technology linked to globalization prediction of natural disasters is possible with satellite surveillance and digital processing. Having advanced media coverage can reduce the disastrous outcome of a natural disaster and also raise awareness for aid across nations. Take Haiti for example, a highly telecasted disaster of which media is playing a large role for relief, the Hope for Haiti benefit. There is also a downfall to the advancements of technology as pollution is generally the outcome of new innovations. For instance, aeroplanes and motorships pose great threats to the sea and air with the amount of waste it produces. Also as globalization has successfully made the world smaller with advancements in the transport system, some companies; mainly those that produce highly to xic waste products, have gone global in part to relocate at sites where environmental regulations are less stringent (Heerings and Zeldenrust, 1995). Hence foreshadowing a slowly deteriorating environment. As globalization is a particularly broad subject matter it is difficult to restrain myself into a certain parameter. The process of globalization touches on most aspects of human geography, as it affects not only the social and political aspects of a country and its relationship with the world, but also environmental issues. There is no way in halting this process, as it is one for inevitable development hence supervision is key to determine positive results. Total: 1521 words

Nike Company Analysis

Nike Inc. International Strategic Marketing 8 Prepared for: 22-03-2009 Prepared by: Table of contents Case summary3 Analysis Growth strategy4 Competitor Analysis6 SWOT analysis8 Five forces model9 Nike Case Summary Nike is a major publicly traded sportswear and equipment supplier based in the United States. It is the world's leading supplier of athletic shoes and apparel, and a major manufacturer of sports equipment. They have a market share in the United States exceeding 40%. Nike also distributes its products outside the US. In 140 countries, Nike sells products through independent retailers , distributors etc. In the ever changing markets, Nike is facing multiple challenges to remain market leader. Foot Locker was always a great partner for Nike. Foot Locker, as the world’s largest footwear retailer, was an perfect way for Nike to distribute and introduce their new products. But Foot Locker wants to meet consumer demands. So Foot Locker said that they would reduce the more expensive Nike shoes, and focus on more midpriced shoes. This caused a break in the close relationship between Nike and Foot Locker. Nike is basically a distributor. They do not produce their products by themselves. Nike’s products are manufactured by third parties. So the main focus at Nike is on R and marketing. Innovation, and making the consumer actually want the product is key for Nike. Nike products are manufactured in Southeast Asia. The producer of Nike products are independent contractors where Nike does not own any of. The main reason why Nike products are manufactured in these countries is because of the low wages. Low cost labor significantly increases the gross margin on their products. These low wage countries had some significant downsides, thought . When the working conditions, as well as allegations of abuse and harassment became public (done by activists) Nike suffered serious bad publicity. For a company that heavily relies on marketing and PR, this is a serious problem. While Nike tried to neglect these allegations, activist continued to blame Nike. Because the focus at Nike is heavily at marketing and R, Nike always tries to create the right image for the consumer. They do this by constantly innovating (such as the Nike+ series), and attaching famous sports players to the brand. Players such as Tiger Woods, Roger Federer and Wayne Rooney. The last years Nike sees that competitions is catching up and in several segments demand is decreasing. While these are all external factors that influence the company, Nike remains stable in terms of sales, gross margin and operating profit (increased to 10,2 percent in 2002, from 9,3 percent in 2001). While Nike remains to have positive numbers, the industry growth is hard to predict. While, for example, women casual tennis footwear sees an explosive growth, premium priced athletic shoes is clearly declining. Also competition is not standing still. The main competitors of Nike are New Balance, Adidas, and Reebok. New Balance is a company focused on athletic sports. They operate in the market segments of running, walking , tennis basketball etc. Along with this, New Balance expanded their target market by acquiring Dunham Bootmakers. With this they were now also on the market of outdoors such as hiking, boat shoes and sandals. Another acquisition of New Balance took place in 2001 with PF Flyers which gave them acces to the casual market. Another competitor, Adidas, is the world’s number two on footwear and apparel worldwide. Adidas is very much comparable to Nike. With high end technology, and important sponsors. The last of the very important competitors is Reebok. Reebok is the largest growing company. The company changed of strategy when they got the exclusive NFL deal and stated sponsoring the in-field gear of NBA teams. The challenge for Nike is to remain ahead of the competition, continue to be innovative and make sure their image stays on top. Analysis Nike and its subsidiaries are selling an extensive line of sports products throughout the world. Nike is competing in the market with Adidas, Reebok, New Balance and many other brands. [pic] Growth Strategy Nike operates in several market segments. Within these segments Nike is always looking for ways to grow. Nike is an international company that makes sure they can sell their products in the best possible way. That is why Nike today has several different retail possibilities such as Nike factory outlets, Nike stores and others. In April 2002 Nike acquired the Hurley International and gained access to the market segment for surfing, skateboarding and other youth lifestyle extreme sports. Nike was already selling different products under brand names such as Bauer. But still Nike’s core business was athletic running shoes. But growth in sales in 2003 was not very large. Only the women tennis casual footwear was experiencing significant growth. But this was due to the fact that the casual lifestyle segment was gaining popularity at that moment. So Nike decided to shift some of its main focus to other markets in the casual market. The casual market is the market with the most potential growth according to analysts, but weak growth in equipment (basketball , running etc). The growth in the casual market takes place in the non-performance segment. Thus Nike has to adapt to the fact that Nike can also be seen as a fashion object. Nowadays Nike is still the company with the most market share not only in the US, but also globally. And with making innovations in the consumer market, Nike was able to increase the market share. An example is the ‘Air-Jordan shoe line ’ which became extremely popular. Nike should stay focused in analyzing the changing demands of consumers in order to maintain the market share. The Air Jordan shoe line were very popular, but when Jordan retired Nike should be ready to come up with a successor. Also, the company should not be afraid to shift to other markets. The casual non-performance market is clearly growing, and in the athletic market (Nike’s core business) growth is clearly declining. Internally, Nike should keep their focus on marketing and R, which is their strength. Nike does not produce its own products. Nike clearly made some mistakes in the past by hiring independent contractors they have no influence over. [pic] Nike has clearly suffered with the image of sweatshops in Southeast Asian countries. Because Nike does not produce the products by their own factories, they heavily rely on the image consumer has of the company. R is also a heavy factor for Nike. Nike is the global leader on the market, but they have to come up with constant new ideas product development and maintaining a high level of research in the desires of the consumer, Heinz will maintain successful. Competitor Analysis The market where Nike in is operating is high competitive. The athletic footwear, apparel and equipment segments are intensely competitive all around the world. Main competitors are the German-based Adidas, New Balance Athletic Shoe Inc and REEBOK. Adidas-Salamon AG The well known ‘three stripes’ Adidas is popular all around the world. Just like Nike, is Adidas producing all kind of products, most of them related to sports. Adidas is one of the largest competitors in the industry. One of the flagships of Adidas is still the ‘old-style’ sneakers (See picture). Also Adidas is working with sport stars in their marketing campaigns, in order to increase brand awareness and revenues. In 2002, this lead to an overall market share of 11% and global sales with a revenue of almost $7 billion. REEBOK In comparison with Nike and Adidas is REEBOK also producing casual clothes. With the brands Greg Norman, Rockport and Ralph Lauren, the company is selling casual clothes. Since 2000, the company is competing again with Nike. With the return of Paul Fireman, operating activities increased and Reebok was able to compete again. The company’s marketing budget for 2003 was reported to be $40 million. A high percentage of this amount is going to the basketball world. Reebok is sponsoring a lot of teams in the NBA in order to create brand awareness. Since 2005, Reebok is part of Adidas. New Balance Athletic Shoes For many years this company was working with the same shoe outlets. The shoe outlets were successful, but New Balance wanted more. Therefore the company decided in 2000 to include independently owned retail stores. In this stores, more products could be sold. By the end of 2002, New Balance was distributing their products to over 90 independent retail stores. With this new corporate strategy, the company was able to increase sales with 25% in 2001 and 2002. SWOT Analysis Nike Strenghts Brand awareness Nike is the most well known sports brand in the world. Everyone knows the Nike logo (the ‘Swoosh’) and the brand is popular because of its premium quality, design and image. Product range The company is offering many products on the market and therefore can compete in many segments. Because of the global market, Nike can produce on economies of scale. Nike does not own any factories, but chooses the cheapest location to produce (almost always Asia). When a cheaper location is found, Nike can easily switch because it does not own the factory. Research & development Nike is famous because of the nice design, and innovative products. Because the company is producing many products, a high amount of R is invested. But this money is worth it. Nike is always able to come up with innovative designs of clothes and products. Weaknesses Production circumstances Because of negative publicity, a lot of people nowadays associate Nike with bad working conditions for the people who manufacture the products. Child labor, unhealthy factories and dangerous work, all contributed to this image what some people have from Nike. The ethical responsibilities from Nike are important in order to create brand loyalty. Opportunities Product development Coming up with innovative products can be really profitable. Or producing so called ‘high profit’ margin products like watches and sunglasses. Threats Competition The market where Nike is in operating is very competitive. Especially the shoe market, has a lot of competition. Therefore Nike should stay focused on innovation, price/value ratio, marketing and customer service. Economic situation Most of Nike’s products are higher priced then comparable products. This mainly because of the brand image. When there is a recession, consumers are more persuaded to buy cheaper, comparable products from a different producer. 5-Forces Model [pic] The power of suppliers is low. For most products, Nike is using simple raw materials. These materials are available with many suppliers. Also Nike is famous for replacing its production many times. Nike produces the products, where it is the cheapest. [pic] The power of customers is also low. Because most of the sales are B2C, the buyers cannot concentrate and have low power. Only threat is that customers, can easily switch to other (comparable) products. pic] The threat of new entrants is low to moderate. The market is high competitive and dominated by a few large players. First of all, a high amount of investment is required. It is not cheap to produce such a high quantity of shoes, like Nike is doing. Next to this, the costs for R and marketing are extremely high. Therefore we can conclude, that a possible new entrant must possess over a lot o f capital, patience and qualities. [pic] The threat of substitutes is medium. Although the ‘switching costs’ for consumers are not there, Nike is noticing high brand loyalty. This is mainly because of the brand image, quality and with the shoes, the level of comfort. But consumers are price sensitive and are seeking for high value with their sports clothes and related products. In times of economic recession, consumers are seeking for ways in order to save money. This can be, searching for alternative brands. Therefore Nike must closely the monitor the consumer market and the domestic economy. [pic] The rivalry in the industry is high. Exit barriers are quite high, therefore the same players are already for a long time competing in the market. ———————– Market Share 2008

Essay Listening Skills - 943 Words

Listening Skills The importance of listening effectively is obvious to our everyday activities. The fundamentals of listening appear to be quite simple; however, with a little thought on the matter, the depth of the listening is far from basic. The similarities between hearing and listening can be deceiving. Hearing is a physical process and listening is both physical and psychological. There are several purposes of listening. If you are a good listener, it will be a huge help in school, at work, in relationship, and in other situations. Another positive benefit of being a good listener is the ability to easily express information and communicate with others. You can listen to understand, listen to appreciate and you can listen†¦show more content†¦Lisa asked whether or not she should bail her daughter out of the jail. Dr. Laura was open-minded in that conversation. She did not prejudge Lisa?s daughter; she asked questions in order to get a feeling for what was going on. Dr. Laura wanted to know if Lisa?s daughter caused any kind of problems before or if she lied in the past. After the short conversation, Dr. Laura was ready to give advice. Dr. Laura replied that if she was telling the truth about the loan, she could get proof, and that would clear her from the charges. Dr. Laura advised Lisa not to bail her out. All of these characteristics that Dr. Laura demonstrated are examples of listening to appreciate. Another concept of listening is listening to understand, which involves verbal and nonverbal messages. This includes body language, hand movements, posture, word-emphasis, etc. However, being on a talk radio show and interpreting verbal and nonverbal gestures is difficult. The speaker?s tone of voice, rate of speech, and enthusiasm are the only characteristics that Dr. Laura can refer to while listening to her guests. 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Syndrome-Based Defenses - 1718 Words

Syndrome-Based Defenses, Title Page The Exploration of Unique Syndrome-Based Defenses Kathryn Davis Nelson Staples CRJS 256 Criminal Law March 25, 2010 Syndrome-Based Defenses 1 Abstract Many court cases involve some type of syndrome-based defense, whether it be anything from battered women’s syndrome to Vietnam syndrome to fetal alcohol syndrome to attention deficit disorder. In these cases, the accused tries to use their disease or disorder as a reason to get a not guilty charge. A syndrome-based defense is a defense based on the acceptability of syndrome-related claims. Since syndromes are viewed as diseases or disorders, we might anticipate the development based on other disorders, perhaps Alzheimer’s, alcoholism, or drug addiction.†¦show more content†¦The everybody does it defense is when a person in a public office claims that other people use public funds or inmates for personal chores. Gone with the wind syndrome is used by rape experts to explain why rapists believe sex has to be spontaneous and must involve some form of minor rejection from the woman beforehand. The television defense is a claim that violence on television creates a Syndrome-Based Defenses 4 viewpoint that the same form of violence is acceptable in real life. This defense was first used in 1977 by fifteen year-old Ronney Zamora, who killed an eighty-two year-old neighbor. In this particular case however, the jury did not accept this defense. The rock and roll defense, used against Judas Priest, Tupac, and The Beatles during the Manson trials, claims that violence is induced because of the subliminal messages in rock music, and in some cases, rap music as well. As our culture diversifies and becomes more technologically advanced, many more defenses will be used against our society. 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